• Phantom Eye

3 Ways to Increase Your Website Traffic Through Social Media

Increasing your website traffic is now more challenging than before because you have to compete against your direct competitors and other more engaging sites. Fortunately, social media can offer you opportunities to entice users from different platforms to view your site. You just need to be methodical about it and stay consistent. But what exactly does it take to promote your website on social media, and how does it increase your site’s traffic?

This article will discuss three practical ways to take advantage of social media to ensure positive growth for your website’s traffic. Take this as an opportunity to have a better understanding of what it means to establish an online presence for your company.

1. Post exciting content on your website and promote it on your social media accounts

Social media is the perfect way to draw online attention to your business website, especially when you want to increase its traffic. However, you need to make sure that you offer something click-worthy, like engaging content that will pull in your target audience.

For example, let’s say you run a non-profit organization for cancer patients in the state of Georgia. There are users on social media who can empathize with your organization because they either come from the state you are focusing on or know what it means to live with cancer, like say they have it or a close family member does.

You can gain business website traffic for your non-profit organization when you share exciting content, like blog posts and videos, related to your causes on social media. You just need to post consistently on your website and update your social media accounts when there’s new content. That way, you can entice more people to visit your website and support your cause.

2. Direct your customers to your business website through social media comments

Your social media accounts’ comment sections can be an excellent resource for increasing your website traffic. You just need to be strategic about it. For example, let’s say you are a small business that sells watches. You may post on your social media from time to time, and your customers interact with your content through the comments section. So what do you do when they ask you a watch-related query, like “How do I make this watch work?”

You can use your business website as a one-stop resource for your customers. All you have to do is direct your users to your site by typing the link on your social media accounts’ comments section. That way, you get an increase in your site traffic and answer your customers’ needs!

3. Invest in social media marketing and SEO services

The best way to optimize your website for traffic is to ensure that you invest in social media and SEO services. Doing so can ensure that you can draw in more users from search engines and social media, enabling you to diversify your customer base and monopolize your target audience.

Our SEO specialists can also provide you with a package deal that considers both search engines and social media to enable you to increase your site traffic. For instance, we use Google My Business and Facebook to entice users to support your company and sign up for your business website. Check out our affordable SEO packages for more details.


Social media can be an excellent resource for increasing your website’s traffic. You just need to remember all the previously mentioned ways and partner with the right people to ensure that you meet the projections you need to stay relevant online.

Build your online presence today by focusing on your site and utilizing your social media accounts!

Phantom Eye Design can provide you with social media marketing and other Professional SEO services in Athens, GA. We can also provide you with professional web designers for your business website. Consult with us to help you build a strong business presence by increasing your website traffic!